Craftyloo began as a platform for Malia to showcase and share her artwork, but she quickly transformed it into a successful business, selling handmade custom products featuring her designs. Today, Craftyloo has reached over 10,000 sales, with several bestseller items and a loyal customer base. The shop consistently maintains a 5-star rating, reflecting Malia’s strong commitment to customer service.

By the age of 16, Malia was managing every aspect of her business independently. This included customer communication, creating product listings, marketing on social media, photography, design, competitive research, market analysis, packaging orders, and overseeing finances. Through dedication and hard work, Malia has built a profitable and sustainable small business